Course curriculum

    1. Welcome to the Value-based Pricing Yellow Belt Program

    2. VBP Yellow Belt Competencies and Curriculum

    3. Review of the Value-based Pricing Belt Program

    1. Paper: MITSMR Is It Time To Rethink Your Pricing Strategy?

    2. Paper: The Conceptualization of Value-based Pricing

    3. Paper: Value-based Pricing is Much More Than a Pricing Strategy

    4. Paper: The Value Management Process

    5. Paper: The Customer Value Imperative

    1. Video Module 1: Foundation of Value-based Pricing

    2. Video Module 2: What is Value-based Pricing?

    3. Video Module 3: Key Capabilities for Value-based Pricing

    4. Video Module 4: Operationalizing Value-based Pricing Across Functions

    5. Video Module 5: Getting Started with Value-based Pricing

    6. Video Module 6: Putting It All Together: A Culture of Value

    1. Pricing Power Video

    2. Optional Paper: Make Pricing Power a Priority For your Business

    1. Quiz to Pass the Yellow Belt in Value-based Pricing

    1. What Did You Learn from This Curriculum?

About this course

  • $99.00
  • 18 lessons
  • 4 hours of video content

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